Investec – Case Study.

October 28, 2010  //  IBM BLOG POST

Our brand knowledge and expertise allows us to be a trusted advisor to some of the world’s leading brands and create out of the ordinary opportunities.

Over the past 2 years Investec Bank has accessed the full gamut of our total brand design services, from market research and consumer insights to brand and innovation strategy, multi-disciplinary design, communications and brand experiences.


SERVICES PROVIDED FOR INVESTEC:


Brand Architecture
Brand platform & positioning strategy
Naming process
Brand implementation across all touchpoints
Brand guidelines
Website design


MORE ON IMAGE & BRAND MANAGEMENT