Investec – Case Study.
October 28, 2010 // IBM BLOG POST
Our brand knowledge and expertise allows us to be a trusted advisor to some of the world’s leading brands and create out of the ordinary opportunities.
Over the past 2 years Investec Bank has accessed the full gamut of our total brand design services, from market research and consumer insights to brand and innovation strategy, multi-disciplinary design, communications and brand experiences.
SERVICES PROVIDED FOR INVESTEC:
Brand Architecture
Brand platform & positioning strategy
Naming process
Brand implementation across all touchpoints
Brand guidelines
Website design
